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Special Attributes: EX-LIBRARY
Publication Name: Harvard Business Review Press
Book Title: Hbr's 10 Must Reads : on Strategic Marketing
Number of Pages: 224 Pages
Language: English
Publisher: Harvard Business Review Press
Publication Year: 2013
Item Height: 0.8 in
Topic: Marketing / General, Strategic Planning
Illustrator: Yes
Genre: Business & Economics
Item Weight: 8.5 Oz
Author: Philip Kotler, Fred Reichheld, Harvard Business Review, Theodore Levitt, Clayton M. Christensen
Item Length: 8.2 in
Book Series: Hbr's 10 Must Reads Ser.
Item Width: 5.5 in
Format: Trade Paperback