Description: About this Item The item is a book Paperback The Title is Contemporary Issues in Digital Marketing Condition New Other Comments Edition Number - 0001. Pages Count - 200. Binding type - Perfect. Content Language - English Category - BUSINESS & ECONOMICS / E-Commerce / Digital Marketing BUSINESS & ECONOMICS / Customer Relations BUSINESS & ECONOMICS / International / Marketing Product Description - This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse. With contributions from world-renowned experts, the book covers:Big Data, Artificial Intelligence and Analytics in Digital MarketingEmerging technologies and how they can enhance User ExperienceHow 'digital' is changing servicescapesIssues surrounding ethics and privacyCurrent and future issues surrounding Social MediaKey considerations for the future of Digital MarketingCase studies and examples from real-life organisationsUnique in its rigorous, research-driven and accessible approach to the subject of Digital Marketing, this text is valuable supplementary reading for advanced undergraduate and postgraduate students studying Digital and Social Media Marketing, Customer Experience Management, Digital Analytics and Digital Transformation. We Use Stock Images Because we have over 2 million items for sale we have to use stock images, this listing does not include the actual image of the item for sale. The purchase of this specific item is made with the understanding that the image shown in this listing is a stock image and not the actual item for sale. For example: some of our stock images include stickers, labels, price tags, hyper stickers, obi's, promotional messages, signatures and or writing which may not be available in the actual item. When possible we will add details of the items we are selling to help buyers know what is included in the item for sale. The details are provided automatically from our central master database and can sometimes be wrong. Books are released in many editions and variations, such as standard edition, re-issue, not for sale, promotional, special edition, limited edition, and many other editions and versions. The Book you receive could be any of these editions or variations. If you are looking for a specific edition or version please contact us to verify what we are selling. Gift IdeasThis is a great Christmas gift idea. Hours of ServiceWe have many warehouses, some of the warehouses process orders seven days a week, but the Administration Support Staff are located at a head office location, outside of the warehouses, and typically work only Monday to Friday. Location ID 9000z iHaveit SKU ID 165830361
Price: 74.43 USD
Location: US
End Time: 2025-01-10T17:13:30.000Z
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Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Fiction/Non-Fiction: Non-Fiction
Genre/Subject: BUSINESS ECONOMICS / E-Commerce / Digital Marketing
Brand: Outi Niininen
Weight: 0.34
Style: NA
Title: Contemporary Issues in Digital Marketing
Release Title: Contemporary Issues in Digital Marketing
Record Grading: New
Sleeve Grading: New
Platform: NA
Size: NA
Film/TV Title: Contemporary Issues in Digital Marketing
Colour: NA
Material: NA
Department: NA
Movie/TV Title: Contemporary Issues in Digital Marketing
UPC: 9780367555351
EAN: 9780367555351
ISBN: 9780367555351
Binding Type: Perfect
Item Height: 10.67
Main Stone: NA
Metal Purity: NA
Metal: NA
Connectivity: NA
Model: NA
Number of Pages: 188 Pages
Language: English
Publication Name: Contemporary Issues in Digital Marketing
Publisher: Taylor & Francis Group
Publication Year: 2021
Subject: Customer Relations, E-Commerce / Internet Marketing, International / Marketing, Commerce
Item Weight: 18.4 Oz
Type: Textbook
Subject Area: Business & Economics
Item Length: 9.7 in
Author: Outi Niininen
Item Width: 6.9 in
Format: Trade Paperback
